Glossary platform
Novig
In short: A US-licensed peer-to-peer betting exchange operating in 40+ states, where users bet against each other rather than against a sportsbook. No vig is built into the odds — Novig charges a small commission on winning bets instead.
Also known as: Novig Exchange
Novig replaces the standard sportsbook model with an order-book exchange — bettors post prices and other users match them, similar to a stock exchange. The absence of vig changes the math: a bet that would require 52.4% accuracy to break even at standard -110 odds only requires roughly 50% at Novig’s commission rate. Novig also rarely limits winning customers, a meaningful difference from retail sportsbooks.